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The Design Process

Our design process focuses on what needs to be done to complete your project. Nothing is etched in stone, the process listed will be modified to fit where you are at the start of your project.

Executive summary
Client needs
Your company overview
Time-line with detailed goals and deliverables for each phase

Example phases:
Discovery & definition (1–2 days)

  • Online kickoff meeting
  • Client questionnaire
  • Information architecture – website sitemap and catalog structure Review of ideas and samples to align with brand
  • Review of functionality, third-party apps and data / content

UX & design (5 days to 2 weeks)


  • Web style guide – colors, fonts, buttons
  • Customization of theme to match merchant’s brand; homepage, category page, product detail page, landing page
  • Up to two hero images Up to one revision

Development (1–2 weeks)


  • Setup of BigCommerce store
  • Creation of custom responsive theme, including templates, CSS, JS
  • BigCommerce configuration, including custom domain and SSL, payment gateway, shipping and taxes Content migration for homepage and up to two additional pages

QA & testing (1 week)


  • User testing
  • QA
  • Browser testing
  • Code freeze and transfer from development environment to production

Launch (half day)


  • Site launch
  • Website project proposal
  • Additional services/ongoing work proposal definition of success
  • Thank you, closing and contact info

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